Blog - Mobile App Development Company
AppInventiv is a top web & mobile app Development Company specializes in Android, iPhone, iPad, iWatch, Wearable, Augmented, and Healthcare etc.
The mobile market has sprung up over the past few years as the most lucrative market to invest in.Every second person is heading towards mobile app development, no matter what’s the ultimate goal behind. All are hoping to build an enticing mobile app and enjoy the limelight, but one question that hinders the path to app success is - Which development platform to choose? Should one go for Android or iOS?
Both the platforms are prevalent in the market, giving tough competition to each other at one or the other point. This makes the decision even more difficult for an individual, especially for newbies. If you can relate this situation to yours, you are at the right place!
In this post, we will take you across the factors to keep into consideration while determining the right platform for your mobile app development process.
Factors to Choose the Right Mobile App Development Platform
In the mobile market, 85.3% of mobile apps are based on Android OS while only 14% belongs to iOS Operating system. This indicates that Android holds the biggest piece of mobile market share. So, if you want to build a mobile app accessible to a wider audience, prefer Android over iOS platform.
The end users who are going to use your mobile applications also influence the decision to opt for a mobile application platform. If your target audience basically belongs to developing countries like Asia and Africa, consider Android. Whereas, prefer iPad and iPhone app development if your audience resides in the developed nations including Europe, USA, Australia, and Japan.
Likewise, the age, gender, interest, and financial status of users also have an impact on the platform you select. Because of being affordable, Android-based devices are used by people of all age groups while iOS is considered by businessmen only. So, if you want to cater the needs of different age groups, consider Android over iOS app development platform.
Android users are less flexible to spend for app features due to their income strata when compared to iOS users. According to the top iPhone app development companies in USA, iOS users spend 4x times the Android users. In such a case, investing in iOS application development is more profitable than Android app development.
Android is more fragmented than iOS, because of which the mobile app developers have to build an application for supporting an abundant range of devices. All the mobile devices have different screen size and specifications, which makes the app development process complicated and expensive. So, choose iPhone app development over Android application development, if you have a limited budget.
App Release Time and Cost
The Apple App Store takes more time than Google’s Play Store to approve a submitted app and often reject if the app is not good enough quality-wise. In addition to this, Google charges a lesser fee for app submission than Apple, making android app submission cheaper than iOS app submission. So, if you want your mobile app to land in the mobile market at the earliest and at cost-effective rates, Android is the right option.
Choosing the right development platform for building a highly-functional mobile app is crucial for success. So, understand your target audience and brand’s requirements, consider your end goals, determine the features and functionalities you want in your app, your budget and other such features. Do market research, plan well, choose the right agency and build a ‘top-grossing’ app. If you still have any doubt, feel free to contact us!
AppInventiv Technologies is a leading mobile app development company with over 230+ apps built, offering iPhone, iPad, Android and web application development services.